Branding • Print Design • Signage • Country Pub
In the village of Handscare, Staffordshire, you’ll find a great pub and B&B called the
Olde Peculiar that’s been serving pints since 1700! During the COVID-19 Pandemic the pub had
to turn off the pumps and close its doors. By taking advantage of their unfortunate situation,
the Olde Peculiar decided it was time to rebrand and chose PHD to help them!
After a good old brainstorm (at the pub of course), it was time to get to work.
Firstly we created a logo that perfectly captured the history and antiquity of the pub,
We then used this to give the pub a makeover, installing new signage to the exterior and
surrounding area, including traditional hand painted features to the walls of the building.
We then took things a step further and created new menus, interior menu boards and various
way finding signage through out the building. The Olde Peculiar is now back open and doing
what they do best, quenching the thirst of all who come and go through the village.
Obviously we had to go down there on official business to check it all out! (to drink beer).
“We’re very proud of our village pub, being established in 1700 we have a lot of history,
character and appeal, but our image looked a little tired. Now… with the help of the team at PHd,
our new logo, branding and signage grabs people’s attention, complementing our already superb venue.
We’re so please with the sensitive re-brand perfect for us, and our customers!”
Corinne O’Donnell, Owner